US healthcare marketplaces shared citizenship and race data with ad tech giants | T...

Per Bloomberg, New York’s health insurance exchange shared information with several tech companies about a person’s application, including whether they provided details about whether they have incarcerated family members. The health insurance exchange for Washington, D.C. also asked residents about the person’s sex and race, which TikTok’s pixel tracker attempted to redact. Some races were masked and others were not, the publication reported. A spokesperson for the Washington, D.C. exchange told Bloomberg that residents’ email address, phone number, and country identifiers were also shared with TikTok. Washington, D.C. paused its rollout of the TikTok tracker, and Virginia removed the Meta tracker from its website after Bloomberg found it was sharing residents’ ZIP codes with the tech giant. But Bloomberg’s investigation shows that these pixel trackers can affect large swathes of the population when placed on government websites. The publication noted that more than seven million Americans purchased health insurance for this year through a state health insurance exchange. StrictlyVC Athens is up next. Hear unfiltered insights straight from Europe’s tech leaders and connect with the people shaping what’s ahead. Lock in your spot before it’s gone.